Using your responses and suggestions from last year’s 4 major ride event surveys along with the membership survey, here is the Club’s improvement progress through the fourth quarter 2024:

Ride Calendar

✅ Schedule Family rides

✅ Conduct Family rides

✅ Schedule Saturday rides

✅ Conduct Saturday rides

✅ Schedule Slower Pace rides

✅ Conduct Slower Pace rides

✅ Schedule Zwift Club rides

✅ Conduct Zwift Club rides

⭐️ Totaled 233 scheduled rides conducted by 35 Ride Leaders

⭐️ Totaled of 2,067 riders participated with 224 unique riders

Communication

✅ Create access to real-time Club communication platform (Discord)

✅ Improve website

✅ Publish monthly welcome message announcing individuals who joined the club 

⭐️ To date, 486 messages over 11 communications platforms

⭐️ From Q2 to Q3, 2,600 total clicks on website—increase of 19.1%

⭐️ From Q2 to Q3, 1,900 unique visitors from search—increase of 10.7%

⭐️ From Q3 to Q4, 884 unique visitors from search—decrease of 54%

Major Supported Ride Events

✅ Discount cost via Club membership 

✅ Schedule 3 start times for 3 different speed levels so individuals can elect to join and ride as group (#RideTogether)

✅ Establish 3 start times for 3 different speed levels locations so individuals can elect to join and ride as group (#RideTogether)*

✅ Solicit homemade snacks contributions for rest stops again

✅ Provide homemade snacks for rest stops

✅ Provide end-of-ride sandwiches and/or pizza 

✅ Post additional route arrows/signs

✅ Offer Club merchandise for sale (buffs, shirts)

⭐️ Conducted 4 major supported ride events + Club Summer Picnic

⭐️ Totaled 513 riders participated in 4 major supported ride events

⭐️ *Transitioned to Discord instead of signs for finding same level cycling partners 

Please let us know how things went in 2024 via:
2024 WCBC Membership Feedback Survey Link